Proven SEO Results
Ranking #1 on Google
for Valuable Keywords
This website ranks #1 on Google for competitive niche keywords. If increasing your organic search visibility is a priority, I can apply the same proven SEO and technical optimisation techniques to your website.
Performance Optimisation
100% Page Speed
Performance
A faster website means happier users and better SEO. This website achieves a 100/100 Google PageSpeed score, and I can apply the same performance-first approach to your website.
AI VISIBILITY
Get Found in AI Search
AI search is changing how people discover businesses. I build websites with clear content, structured data and strong technical foundations to help Google and AI systems better understand, surface and reference your business.
Services
ReThink
Start With a Better Website Strategy
Before redesigning your website, we identify what’s actually holding it back. Analyse your existing site, competitors, customers and conversion journey to establish what needs to change for your business in Gqeberha, Port Elizabeth and Nelson Mandela Bay.
ReDesign
Professional Website Redesign Services.
A freelance UX UI web designer specialising in custom website redesign, Figma web design, UX optimisation and bespoke website development for businesses in Gqeberha (Port Elizabeth), Nelson Mandela Bay and throughout the Eastern Cape.
ReBuild
Custom Websites Built for Speed, UX, and Conversions.
When an existing website has become technically outdated, a complete rebuild can be the better solution. Custom website development focused on performance, usability and long-term growth for businesses in Gqeberha, Port Elizabeth and across the Eastern Cape.
ReRank
Improve Rankings, Traffic & Visibility.
A redesigned website needs to be found. Technical SEO, content structure, performance and user experience all play a role in helping your website perform better in organic search, whether you’re targeting customers in Gqeberha, Port Elizabeth, Nelson Mandela Bay or further afield.
CLIENTS OVER THE YEARS











EXPERIENCE
Local Knowledge.
International Standards.
I’m a website redesign specialist based on the Garden Route, helping businesses in Gqeberha, Port Elizabeth, Nelson Mandela Bay and throughout the Eastern Cape and South Africa transform outdated websites into high-performing digital assets.
If your website looks dated, loads slowly, is difficult to navigate or simply isn’t generating the enquiries you expect, I’ll identify what’s going wrong and show you what can be improved. My website redesign service combines strategic UX design, custom web design and clean development to create a website that performs as well as it looks.
With more than 20 years of experience in website design and development, I don’t rely on generic templates or one-size-fits-all solutions. Every project is designed around the business, its customers and what the website needs to achieve.
25 +
Years of experience
1000 +
Websites created
350 +
Happy Customers
Why me?
Website Redesign Specialist
I focus on helping businesses get more from the websites they already have. If your current site feels dated, isn’t performing well or no longer represents the quality of your business, I can help identify the right way forward.
Whether that means refining the existing website, undertaking a complete redesign or rebuilding it from the ground up, the focus is always on achieving a better result.
Design That Works
Good website design isn’t just about appearance.
As a UX web designer and UI web designer, I consider how people interact with your website, how quickly they understand what you offer and what encourages them to take action.
The result is a website that’s designed to look professional while also being clear, intuitive and effective.
See It Before It’s Built
I use Figma web design to develop the visual direction and user experience before moving into development.
This gives you the opportunity to explore the proposed website, provide feedback and refine the experience before development begins — reducing surprises and making the build process more efficient.
25+ Years on the Web
I’ve been designing and developing websites since 2004, working through some of the biggest changes the web has experienced.
From responsive web design and WordPress to modern SEO, high-performance development and AI website design and development, I’ve continued to adapt as technology and the way people use the web have evolved.
The fundamentals, however, remain the same: good design, usability, performance and clear communication.
Gqeberha to Global
Based on the Garden Route, I work with businesses in Gqeberha, Port Elizabeth, Nelson Mandela Bay and throughout the Eastern Cape, as well as clients across South Africa and internationally.
Working remotely means location doesn’t get in the way. You get direct access to an experienced custom website designer and developer, without the layers and overheads of a traditional agency.
PROCESS
How It Works
01
Diagnose
We start by auditing your existing website to identify what’s holding it back, where your competitors are performing better and what your customers actually need from the experience.
I’ll assess your website design, content, structure, performance, mobile usability, SEO and existing customer journey, giving us a clear starting point for your website redesign or rebuild.
02
Redesign
I create a fully interactive Figma prototype of your new website, designed around your brand, your audience and your conversion goals.
You’ll be able to see exactly how your redesigned website will look, work and feel before development begins, allowing us to refine the UX web design and UI web design before moving into development.
03
Rebuild
Once the design is approved, I develop your new website using clean, fast and search-friendly code.
Your custom website design is translated into a high-performance build that works properly across desktop, tablet and mobile, with performance, usability and SEO considered throughout the development process.
04
Launch & Grow
The completed website is thoroughly tested before launch, with appropriate SEO optimisation and technical checks carried out to help protect existing rankings and traffic.
Your new website becomes a stronger platform for attracting and converting customers in Gqeberha, Port Elizabeth, Nelson Mandela Bay, the Eastern Cape and beyond.
WEBSITE REDESIGN FAQS
Everything You Need to Know
Before You Start
A professional website redesign is about much more than changing colours, fonts and images.
It starts with understanding how your existing website is performing and where improvements can be made. This includes the website structure, content hierarchy, interface, UX web design, mobile experience, performance and technical foundations.
For businesses in Gqeberha, Port Elizabeth and Nelson Mandela Bay, the aim is to create a professional website that communicates clearly, improves user experience and gives your business a stronger platform for generating enquiries.
A website redesign focuses primarily on improving the existing website’s design, structure, content and user experience while retaining suitable parts of the underlying platform.
A website rebuild takes a more fundamental approach, replacing the existing technical foundation where necessary.
I’ll assess your current website before recommending the right approach. If your existing platform is still suitable, there may be no reason to completely rebuild it simply because the design is outdated.
The cost of a website redesign in Gqeberha depends on the size and complexity of your website, the number of pages and templates required, the level of UX UI web design, content requirements and any custom functionality or integrations.
Professional website redesign projects typically start from around R35,000, with larger or more complex projects costing more.
I’ll provide a clear scope and quotation before development begins, so you know exactly what is included in your website redesign project.
Most website redesign projects take approximately 6–10 weeks, depending on the size and complexity of the website and how quickly content, feedback and approvals are provided.
A larger website rebuild or project involving custom website development, integrations or more extensive content can take longer.
The process is divided into clear stages, from website strategy and Figma web design through to development, SEO optimisation and launch.
Yes.
Although this page focuses on businesses in Gqeberha, Port Elizabeth, Nelson Mandela Bay and the Eastern Cape, I work with clients throughout South Africa, including George, the Garden Route, Cape Town and Johannesburg, as well as clients in the UK, Europe and internationally.
My website design and development process is fully remote-friendly, so you don’t need to be based in Gqeberha to work with me.
Custom website design means the website is created around your business rather than adapted from a template.
Your content, brand, customers and conversion goals determine the structure and interface.
The result is a more distinctive website with greater control over the user experience, performance and future website development.
Case studies
UX, Strategy &
Scalable Builds
Solarain – Energy and Water Independence
Custom Website Design and Development for Solarain From brand-led positioning to a fully custom-coded WordPress build, I gave Solarain a…
MyAfrica Safari Tours & Adventures
Custom Website Redesign for MyAfrica From brand-led design to a fully custom-coded WordPress theme, I built My Africa a digital…
Sound Money Solutions
Custom website build for Sound Money Solutions featuring a pixel-perfect design, improved performance, and scalable content management system.
Momenta Finance
Full website rebuild for Momenta Finance featuring custom functionality, API integrations, and a dynamic financial calculator for SMEs.
BLOG
Insights & Thinking
about Website Redesign
Website Redesign Without Losing Your Search Rankings
A website redesign is exciting until you remember what’s riding on it: years of search rankings you can’t afford to lose. Google doesn’t care that…
Fast. SEO. Optimised. The Three Things Most Websites Get Wrong
Every web design company claims their sites are fast, SEO-friendly, and optimised. It’s on nearly every homepage in the industry, printed so often it’s stopped…
What Makes a Website Redesign Truly Professional and Worth the Investment?
Most businesses redesign their website for the same reason: it looks dated, it’s slow, or it simply isn’t converting visitors into customers anymore. But a…
Is Your Website Costing You Business?
An outdated website can quietly lose enquiries every day.
If your website looks dated, is difficult to use or no longer reflects the quality of your business, find out what could be improved with a website redesign audit from an experienced website design company serving Gqeberha, Port Elizabeth, Nelson Mandela Bay and the Eastern Cape.









